Effective Date: April 3, 2026
Introduction
Welcome to Bzeesbrand.com (“we,” “us,” or “our”). At BZees, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://bzeesbrand.com/ or purchase our products. Since our launch in 2013 as part of the Caleres family, we have maintained the highest standards of data protection while delivering our innovative, comfortable footwear to women worldwide.
By accessing or using our website, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our practices, please do not use our website or services. We encourage you to review this policy periodically to stay informed about how we protect your information.
What Information We Collect
We collect several types of information to provide you with the best shopping experience and to improve our services:
Personal Information: When you create an account, place an order, or contact our customer service team at Support@Bzeesbrand.com or 888-889-9385, we collect information such as your name, email address, shipping and billing addresses, phone number, and payment card details. This information is essential for processing your orders for our BZees shoes, sandals, sneakers, boots, and other footwear products.
Order and Transaction Information: We maintain records of your purchase history, including the specific products you’ve ordered (such as BZees Tennis Shoes, Times Square Sneakers, or Gateway Cozy Booties), order dates, amounts paid, and any returns or exchanges you’ve made. This helps us provide better customer service and personalized recommendations.
Account Information: If you create an account on our website, we store your login credentials, preferences, saved addresses, and wishlist items. This allows you to enjoy a streamlined shopping experience across multiple visits.
Technical Information: We automatically collect certain information about your device and how you interact with our website, including your IP address, browser type and version, operating system, referring URLs, pages viewed, time spent on pages, and clickstream data. This information helps us understand user behavior and optimize our website performance.
Communication Information: When you subscribe to our newsletter, participate in surveys, leave product reviews, or communicate with our customer service team at our St. Louis, MO office (8300 Maryland Ave, St. Louis, MO 63105), we retain records of these interactions to improve our services and respond to your inquiries effectively.
Location Information: With your consent, we may collect general location information based on your IP address to provide region-specific content, shipping options, and to comply with local regulations.
Use of Information
We use the collected information for various legitimate business purposes:
Order Fulfillment: We process your personal and payment information to complete your purchases of BZees footwear, arrange shipping, send order confirmations, and provide customer support throughout your shopping experience.
Customer Service: Your contact information allows our team to respond to your inquiries, resolve issues with your orders, process returns or exchanges, and provide assistance with our machine-washable shoes and other product care questions.
Website Improvement: We analyze technical and usage data to enhance our website functionality, optimize the user interface, improve navigation through our product categories (shoes, sandals, sneakers, boots, flats, and slip-ons), and ensure our site performs well across all devices.
Marketing Communications: With your consent, we send promotional emails about new product launches, special offers, style guides like our “Finding the Perfect Shoes for You” content, and information about our innovative Cloud Technology comfort system. You can opt out of marketing communications at any time.
Personalization: We use your browsing and purchase history to provide personalized product recommendations, display relevant content, and create a tailored shopping experience that matches your preferences and style needs.
Fraud Prevention: We monitor transactions and account activities to detect and prevent fraudulent activities, unauthorized access, and other security threats that could compromise your information or our systems.
Legal Compliance: We process information as necessary to comply with applicable laws, regulations, legal processes, and governmental requests, including tax and accounting requirements.
Research and Analytics: We aggregate and anonymize data to conduct market research, analyze shopping trends, understand customer preferences for our various footwear styles, and develop new products that meet the needs of modern women who value comfort and style.
Third-Party Disclosure
We respect your privacy and do not sell your personal information to third parties. However, we may share your information with trusted partners under specific circumstances:
Service Providers: We work with third-party companies that help us operate our business, including payment processors, shipping carriers, web hosting providers, email service providers, and customer relationship management platforms. These partners only access the information necessary to perform their services and are contractually obligated to protect your data.
Business Partners: As part of the Caleres family, we may share information with affiliated companies for business operations, product development, and marketing purposes, always in accordance with this Privacy Policy.
Legal Requirements: We may disclose your information when required by law, court order, or governmental regulation, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others, investigate fraud, or respond to legal requests.
Business Transactions: If BZees undergoes a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or prominent notice on our website before your information becomes subject to a different privacy policy.
Marketing Partners: With your explicit consent, we may share limited information with carefully selected marketing partners who offer products or services that complement our footwear collection. You can opt out of such sharing at any time through your account settings.
We ensure all third parties with access to your information maintain appropriate security measures and use your data only for authorized purposes consistent with this Privacy Policy.
Cookie Usage
Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze website traffic. Cookies are small text files stored on your device that help us remember your preferences and understand how you use our site.
Essential Cookies: These cookies are necessary for our website to function properly, enabling features like shopping cart functionality, secure login, and payment processing. You cannot opt out of essential cookies while using our services.
Performance Cookies: We use analytics cookies to collect information about how visitors use our website, including which pages are most popular, how long users spend on different sections, and navigation patterns. This helps us improve our site structure and content organization.
Functionality Cookies: These cookies remember your preferences, such as language settings, previously viewed products (like the BZees Times Square Sneaker or Niche Women’s Slip On), and saved shopping cart items, providing a more personalized experience.
Marketing Cookies: With your consent, we use advertising cookies to deliver relevant advertisements based on your interests and track the effectiveness of our marketing campaigns across different platforms.
You can control cookie settings through your browser preferences. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling certain cookies may limit your ability to use some features of our website. For more information about managing cookies, visit your browser’s help section.
External Links
Our website may contain links to third-party websites, including major e-commerce platforms like Amazon and Zappos, department store websites such as Macy’s and Nordstrom, and social media platforms. These external sites operate independently and have their own privacy policies and practices.
We are not responsible for the privacy practices, content, or security of these third-party websites. When you click on external links and leave Bzeesbrand.com, we encourage you to read the privacy policies of these websites before providing any personal information. Your interactions with third-party sites are governed by their respective policies, not ours.
We carefully select our retail partners and external links to ensure they meet quality standards, but we cannot guarantee the privacy or security practices of external websites.
Security Measures
We implement comprehensive security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction:
Data Encryption: We use industry-standard SSL (Secure Socket Layer) encryption technology to protect sensitive information transmitted online, including payment card details and login credentials.
Secure Storage: Your personal information is stored on secure servers with restricted access, protected by firewalls and other security technologies that prevent unauthorized entry.
Access Controls: We limit access to personal information to employees, contractors, and agents who need the information to perform specific job functions. All personnel with access to personal data are bound by confidentiality obligations.
Payment Security: We comply with Payment Card Industry Data Security Standards (PCI DSS) and work with reputable payment processors to ensure your financial information is handled securely. We do not store complete credit card numbers on our servers.
Regular Security Audits: We conduct regular security assessments, vulnerability testing, and monitoring to identify and address potential security risks promptly.
Account Protection: We encourage you to use strong, unique passwords for your account and to keep your login credentials confidential. If you suspect unauthorized access to your account, contact us immediately at Support@Bzeesbrand.com or 888-889-9385.
While we implement robust security measures, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security but continuously work to protect your information using industry best practices.
User Rights and Choices
You have several rights regarding your personal information and how we use it:
Access and Review: You can access and review the personal information we hold about you by logging into your account or contacting our customer service team at our St. Louis office.
Correction and Update: You have the right to correct inaccurate information or update your details through your account settings or by contacting us directly.
Deletion: You may request deletion of your personal information, subject to certain legal exceptions such as records we must retain for tax, legal, or fraud prevention purposes.
Marketing Opt-Out: You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link in our emails or adjusting your communication preferences in your account settings. Note that even if you opt out of marketing communications, we may still send you transactional emails related to your orders and account.
Cookie Preferences: You can manage your cookie preferences through your browser settings or our cookie consent tool available on our website.
Data Portability: Upon request, we can provide you with a copy of your personal information in a structured, commonly used, machine-readable format.
Objection to Processing: You may object to certain types of data processing, including direct marketing and automated decision-making, where applicable.
To exercise any of these rights, please contact us at Support@Bzeesbrand.com or call 888-889-9385. We will respond to your request within a reasonable timeframe and in accordance with applicable law.
Protection of Minors
Our website and services are intended for adults. We do not knowingly collect personal information from children under the age of 13 (or the applicable age of consent in your jurisdiction). Our BZees footwear products are designed for adult women, and our marketing is directed toward this demographic.
If we become aware that we have inadvertently collected personal information from a child under 13 without parental consent, we will take immediate steps to delete that information from our servers. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at Support@Bzeesbrand.com so we can take appropriate action.
Parents and guardians should supervise their children’s online activities and help enforce our Privacy Policy by instructing children never to provide personal information through our website without permission.
CCPA Compliance
For California residents, we comply with the California Consumer Privacy Act (CCPA) and provide the following additional rights:
Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources of that information, our business purposes for collecting it, and the categories of third parties with whom we share it.
Right to Delete: You may request deletion of your personal information, subject to certain exceptions permitted by law.
Right to Opt-Out: While we do not sell personal information in the traditional sense, you have the right to opt out of any sharing that might qualify as a “sale” under CCPA definitions.
Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights, including by denying services, charging different prices, or providing different service levels.
Authorized Agents: You may designate an authorized agent to make requests on your behalf. We may require verification of the agent’s authority and your identity before processing such requests.
To submit a CCPA request, please contact us at Support@Bzeesbrand.com or call 888-889-9385. We will verify your identity before processing your request and respond within the timeframes required by California law.
GDPR Compliance
For individuals in the European Economic Area (EEA), United Kingdom, and Switzerland, we comply with the General Data Protection Regulation (GDPR) and provide the following protections:
Legal Basis for Processing: We process your personal data based on one or more legal grounds: performance of a contract (order fulfillment), legitimate interests (website improvement, fraud prevention), legal obligations (tax compliance), or your consent (marketing communications).
Data Subject Rights: In addition to the rights described above, GDPR provides rights to restrict processing, object to automated decision-making, and lodge complaints with supervisory authorities.
Data Transfers: If we transfer your personal data outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.
Data Protection Officer: For GDPR-related inquiries, you may contact our data protection representative through Support@Bzeesbrand.com.
Withdrawal of Consent: Where we process your data based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing based on consent before withdrawal.
To exercise your GDPR rights or raise privacy concerns, please contact us at Support@Bzeesbrand.com. We will respond within one month as required by GDPR, with possible extensions for complex requests.
How Long We Keep Your Information
We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy and to comply with legal, regulatory, accounting, or reporting requirements:
Account Information: We retain your account information for as long as your account remains active or as needed to provide you services. If you request account deletion, we will remove or anonymize your information within 30 days, except for data we must retain for legal purposes.
Transaction Records: Order and payment information is retained for at least seven years to comply with tax and accounting regulations and to resolve disputes or enforce our agreements.
Marketing Data: If you subscribe to our newsletter or marketing communications, we retain your contact information until you unsubscribe or request deletion.
Technical Data: Website analytics and technical logs are typically retained for 12-24 months unless longer retention is necessary for security or legal purposes.
Correspondence: Customer service communications and inquiry records are retained for three years to maintain service quality and resolve potential issues.
After the retention period expires, we securely delete or anonymize your information in accordance with our data retention schedule and applicable laws.
Policy Updates
We may update this Privacy Policy periodically to reflect changes in our practices, technologies, legal requirements, or business operations. The “Effective Date” at the top of this policy indicates when it was last revised.
Notification of Changes: We will notify you of material changes to this Privacy Policy by posting a prominent notice on our website, sending an email to the address associated with your account, or through other appropriate communication channels.
Continued Use: Your continued use of our website and services after we post changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this policy regularly to stay informed about how we protect your information.
Previous Versions: If you would like to review a previous version of this Privacy Policy, please contact us at Support@Bzeesbrand.com, and we will provide it upon request.
Significant changes that materially affect your rights will require your affirmative consent before taking effect, where required by applicable law.
Privacy Questions
We are committed to addressing your privacy concerns and answering any questions you may have about how we handle your personal information. If you have questions, comments, or concerns about this Privacy Policy or our data practices, please contact us through any of the following methods:
Email: Support@Bzeesbrand.com
Phone: 888-889-9385
Mail: BZees Brand, 8300 Maryland Ave, St. Louis, MO 63105